It always seems impossible, until it's done.
Art Director + UI/UX Web Designer
Digital Art Director and Designer living and working in Raleigh, NC. Focused on the digital space and exploring all it has to offer. Extensive experience designing for small, medium and large businesses, agencies and brands. From conceptualizing, designing and prototyping digital products to curating brand experiences.
From art directing photo shoots to social media content, I am all about approaching problems from the user and consumer point of view and crafting solutions that combine brand value, experience design and technology.
Strength in leading a creative team through a variety of projects across all platforms in digital, UI/UX responsive design and print. Skilled in hiring, training, supervising and mentoring talent. Holds a passion for typography, photography, color, and illustration. Offers strategic thinking for marketing advertising initiatives. Expert in Adobe Creative Cloud (CC).
Have fun. Create good stuff. Be cool.
CONTINUE TO LEARN.
I am a researcher, a go-getter, and a resourceful person. If I get stumped on solution I immediately go out and try to figure it out for myself. In that process, I always learn something new. I also pride myself on being observant while paying particular attention to people in an attempt to learn something from them. Learning should never end in your life, no matter what you do.
Well, it just wouldn't be worth getting out of bed if life wasn't just a little fun. I am forever an optimist and usually try to find a positive within the negative. I have spent many years honing my craft and I simply love creating no matter the project. I enjoy art and all it presents.
There is a always reason behind everything. Absolutely nothing is random. Life is a series of strategic events, and it's the paths you take that determine your goals and destiny. I pride myself on figuring out the strategy in what I am about to create; then I implement it. I thoroughly research my focus, create the steps from A-B-C, then determine why anyone would want to go that route.
CREATE GOOD STUFF.
You know the Good Stuff when you experience it. It completely draws you in and makes you want to be a part of it; but you just don't know why. This Good Stuff simply makes you feel right. I'm not talking about material things. It is a laugh, a smell, a special place or a taste. That is the Good Stuff. Life eat it up, there's only one trip around the sun for each of us.